Gran Caribe is a Cuban hotel network focused on tourism on the island. The campaign was designed from the proposal to national and international tourists, sharing memorable experiences in each of its spaces.

Carry out a promotional campaign that was adaptable to different times of the year, focused on proposing the national hotel product as something unique.

Campismo is the tourist product line that focuses on nature in Cuba. Every year they renew facilities and improve their proposals. In this case they were turning 40 and the excuse was the support of this company to its public for so long.

Carry out an anniversary campaign to celebrate the 40 years and promote nature tourism.

Annual event that consists of several editions where Cuban culinary culture is showcased. Each year it is dedicated to an artistic manifestation, a country and a Cuban region.

The event underwent a transformation from the base, so it was necessary from the naming, through all the branding and then the support each year on social networks, marketing and everything related to the image of the event.